Does Your Business Need A Website?
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Did you know that when researching products and services, 71% of internet users go online first, rather than using a local newspaper or phone book? Businesses that are not on the web - no matter how small - can be viewed as behind-the-times and "less professional" than the competition. The web has become the preferred method to shop and to do research on purchasing decisions. Even a simple informational website from Buffalo Web Services can allow your business to exploit these tendencies, and can provide prospective customers with the information necessary to turn them into a paying customer. A well-designed website is not only a pretty face for your company, it is an essential part of the success and future of your business:
- Efficient Advertising - A website allows for constant advertising. It works and advertises for you - even when you can't - providing information on your business 24 hours a day, 7 days a week. It's capacities are almost limitless, which allows you to provide users with more comprehensive information. Plus, it's an online brochure/catalog that can be changed at anytime - a website is easier, cheaper, and quicker to update than print material.
- Instant Information - People are busy and don't like to wait for information. Unlike your business, which may be open 5 days a week from 9 to 5, your company's website is open 24 hours a day, 7 days a week to answer questions for prospective customers when it's convenient for them. A website can give them what they want, when they want it (plus it's okay for them to wear a bathrobe to a website)!
- Professionalism - A web address on your flyers, radio commercials, or television commercials shows your existing and potential customers that you on top of the latest changes within your market. And, an email address associated with your company's domain name has a much more professional appearance than a free email address or one from your service provider (eg, AOL, Yahoo, Gmail, Verizon, etc.)
- Your competition has a website - If your competition does not have a website then you will be one step ahead! In this day and age, customers assume that you already have a website.
Buffalo Web Services is Buffalo and Western New York's premier web services company, providing domain registration, web design, and webhosting services to hundreds of small to medium-sized local businesses since 1995. Our goal is to provide you with the quality and features you'd expect to find with the leading national web service providers, while maintaining the home-town approach to service that you should expect from the best. A website designed by Buffalo Web Services will provide your company with an efficient way to disseminate information to your customers, will enhance your company's professional image, and is extremely cost effective. When you look at the cost of radio commercials or printed flyers over a year, most websites pay for themselves within the first few months.